Tattoo (Loreen song)

"Tattoo" is a song by Swedish singer Loreen, released as a single on 25 February 2023.[1] After winning Melodifestivalen 2023, the song debuted at number one on the Swedish singles chart.[2] It represented Sweden in the Eurovision Song Contest 2023, and won the contest with 583 points.[3][4][5] "Tattoo" peaked at number one in Iceland, Latvia, the Netherlands, and entered the top ten of the charts in ten other countries including Germany, UK, and Ireland.

"Tattoo"
Single by Loreen
Released25 February 2023 (2023-02-25)
GenreDance-pop
Length3:02
LabelUniversal
Songwriter(s)
Producer(s)
  • Peter Boström
  • Jimmy Jansson
  • Thomas G:son
Loreen singles chronology
"Neon Lights"
(2022)		 "Tattoo"
(2023)
Eurovision Song Contest 2023 entry
Country
Artist(s)
Languages
English
Composer(s)
Lyricist(s)
  • Jimmy "Joker" Thörnfeldt
  • Jimmy Jansson
  • Lorine Talhaoui
  • Moa Carlebecker
  • Peter Boström
  • Thomas G:son
Finals performance
Semi-final result
2nd
Semi-final points
135
Final result
1st
Final points
583
Entry chronology
◄ "Hold Me Closer" (2022)
Official performance video
"Tattoo" (First Semi-Final) on YouTube
"Tattoo" (Grand Final) on YouTube

Background and composition

In November 2022, Swedish newspaper Aftonbladet reported a rumored return for Loreen in Melodifestivalen, the music competition that selects Sweden's representatives for the Eurovision Song Contest.[6] After previously competing in Melodifestivalen three times, Loreen decided to enter a fourth time with "Tattoo". According to Loreen, she initially did not want to enter Melodifestivalen 2023, but after a "feeling of positivity" and a sense of purpose, she decided to enter the song.[7]

In an analysis by Wiwibloggs writer Oliver Adams, the song was reported as a "dark dance-pop track" that speaks about loving someone despite the extreme amounts of pain the person they love gives them.[8] In interviews with NME, Loreen stated that the song was "a love song... there is no day without night, and there is no love without the opposite either... We tend to think that the grass is greener on the other side but if you want to experience this deep, authentic love, you have to be aware that the struggle needs to be there too. We can’t run off the moment we feel a little bit of pain."[7]

Eurovision Song Contest
Main article: Sweden in the Eurovision Song Contest 2023

Melodifestivalen 2023
Main article: Melodifestivalen 2023

Melodifestivalen 2023 was the 63rd edition of the Swedish music competition Melodifestivalen, the music competition that Sveriges Television (SVT) uses to select the country's representative for the Eurovision Song Contest. 28 songs competed, with the songs being split into four heats of seven songs. The top two in each heat immediately moved on to the contest's final, while the third and fourth place songs in the heats moved onto a semi-final round. In the semi-final round, the top four songsearned a spot in the final. In the final, a 50/50 system of juries and televoting was used to determine the winner in a final with 12 songs.[9]

Before the contest, "Tattoo" was reported as a heavy favorite to win its heat.[10] "Tattoo" was placed into the fourth heat, and would win the heat, earning an automatic spot in the final.[11] During her heat performance, a stage invasion occurred, in which a person carried a banner with the message "Återställ våtmarker" (transl. "Restore wetlands"), which, according to Återställ Våtmarker, the group that orchestrated the invasion, was a call to repair Sweden's wetlands.[12]

Ahead of the final, "Tattoo" was reported as the top favorite to win the competition, winning fan polls on numerous Eurovision fan site polls and press polls.[13][14] Along with this, she had also broken numerous Swedish streaming records on Spotify.[1] In the Melodifestivalen 2023 final, "Tattoo" won both the jury and televote, earning 92 and 85 points respectively, for a total of 177 points.[15]

At Eurovision

According to Eurovision rules, all nations with the exceptions of the host country and the "Big Five" (France, Germany, Italy, Spain and the United Kingdom) are required to qualify from one of two semi-finals in order to compete for the final; the top ten countries from each semi-final progress to the final. The European Broadcasting Union (EBU) split up the competing countries into six different pots based on voting patterns from previous contests, with countries with favourable voting histories put into the same pot. On 31 January 2023, an allocation draw was held, which placed each country into one of the two semi-finals, and determined which half of the show they would perform in. Sweden was placed into the first semi-final, to be held on 9 May 2023, and was scheduled to perform in the second half of the show.[16]

Charts

Weekly charts

Weekly chart performance for "Tattoo"
Chart (2023) Peak
position
Belarus (Unistar)[17] 9
Belgium (Ultratop 50 Flanders)[18] 3
Belgium (Ultratop 50 Wallonia)[19] 32
CIS (TopHit)[20] 21
Croatia (HRT)[21] 40
Czech Republic (Rádio – Top 100)[22] 66
Estonia (Radiomonitor)[23] 12
Finland (Suomen virallinen lista)[24] 3
Germany (Official German Charts)[25] 7
Greece International (IFPI)[26] 3
Iceland (Plötutíðindi)[27] 1
Ireland (IRMA)[28] 3
Italy (FIMI)[29] 24
Latvia (EHR)[30] 1
Lithuania (AGATA)[31] 2
Netherlands (Dutch Top 40)[32] 1
Netherlands (Single Top 100)[33] 1
New Zealand Hot Singles (RMNZ)[34] 19
Norway (VG-lista)[35] 2
Poland (Polish Streaming Top 100)[36] 27
Portugal (AFP)[37] 111
Russia Airplay (TopHit)[38] 22
Sweden (Sverigetopplistan)[39] 1
Switzerland (Schweizer Hitparade)[40] 68
UK Singles (OCC)[41] 2

Monthly charts

Monthly chart performance for "Tattoo"
Chart (2023) Peak
position
CIS (TopHit)[42] 22
Russia Airplay (TopHit)[43] 24

References
  1. Falk, Simon (27 February 2023). "Sweden: Loreen smashing all streaming records with "Tattoo"". Wiwibloggs. Retrieved 7 March 2023.
  2. "Loreen and Smash Into Pieces advance to the final of Melodifestivalen 2023 from heat 4". ESCXTRA.com. 25 February 2023. Retrieved 19 May 2023.
  3. "Sweden's Loreen wins Eurovision Song Contest as Russian missiles hit home town of Ukraine's contestants". Sky News. Retrieved 13 May 2023.
  4. "Sweden: Loreen wins Melodifestivalen 2023 with "Tattoo"". Eurovisionworld. 11 March 2023. Retrieved 12 March 2023.
  5. "Eurovision 2023: Loreen wins Melodifestivalen as Liverpool contest line-up is completed". BBC News. 12 March 2023. Retrieved 8 May 2023.
  6. Adams, Oliver (17 November 2022). "Loreen rumoured for Melodifestivalen 2023 comeback". Wiwibloggs. Retrieved 16 May 2023.
  7. Dunworth, Liberty (13 May 2023). "Eurovision 2023: Sweden's Loreen on her return: "I'm much more present now"". NME. Retrieved 16 May 2023.
  8. Adams, Oliver (3 March 2023). "Loreen "Tattoo" lyrics - Sweden Eurovision 2023". Wiwibloggs. Retrieved 16 May 2023.
  9. Ek, Torbjörn (23 November 2022). "Aftonbladet avslöjar: Melodifestivalen görs om – igen". Aftonbladet (in Swedish). Archived from the original on 23 November 2022. Retrieved 23 November 2022.
  10. Falk, Simon (24 February 2023). "Poll results: Loreen is the heavy favourite to win heat 4 in Melodifestivalen". Wiwibloggs. Retrieved 16 May 2023.
  11. Adams, Oliver (25 February 2023). "Loreen wins Melodifestivalen 2023 heat 4 in Sweden". Wiwibloggs. Retrieved 16 May 2023.
  12. van Lith, Nick (25 February 2023). "WATCH: Loreen reacts to stage invasion". ESCXtra. Retrieved 16 May 2023.
  13. Falk, Simon (10 March 2023). "Poll results: Loreen is our readers' favourite to win Melodifestivalen 2023". Wiwibloggs. Retrieved 16 May 2023.
  14. Granger, Anthony (10 March 2023). "🇸🇪 Sweden: Melodifestivalen 2023 Final Exit Poll". Eurovoix. Retrieved 16 May 2023.
  15. Adams, Oliver (11 March 2023). "Loreen will sing "Tattoo" for Sweden at Eurovision 2023". Wiwibloggs. Retrieved 16 May 2023.
  16. Groot, Evert (31 January 2023). "Eurovision 2023: Allocation Draw results". European Broadcasting Union (EBU). Retrieved 31 January 2022.
  17. "Unistar Top 20 – 17/05/2023". Unistar. Archived from the original on 17 May 2023. Retrieved 17 May 2023.
  18. "Loreen – Tattoo" (in Dutch). Ultratop 50. Retrieved 14 May 2023.
  19. "Loreen – Tattoo" (in French). Ultratop 50. Retrieved 14 May 2023.
  20. "Top Radio Hits Global Weekly Chart". TopHit. Archived from the original on 15 May 2023. Retrieved 15 May 2023.
  21. "ARC 100 – datum: 20. ožujka 2023". HRT. Retrieved 22 March 2023.
  22. "ČNS IFPI" (in Czech). Hitparáda – Radio Top 100 Oficiální. IFPI Czech Republic. Note: Change the chart to CZ – RADIO – TOP 100 and insert 202316 into search. Retrieved 24 April 2023.
  23. "Estonia – Radio Airplay Chart – Settimana 19.2023 – dal 05/05/2023 al 11/05/2023". Radiomonitor (in Italian). Radiomonitor. 12 May 2023. Retrieved 17 May 2023.
  24. "Loreen: Tattoo" (in Finnish). Musiikkituottajat. Retrieved 20 May 2023.
  25. "Loreen – Tattoo" (in German). GfK Entertainment charts. Retrieved 19 May 2023.
  26. "IFPI Charts". ifpi.gr. Retrieved 17 May 2023.
  27. "Tónlistinn – Lög" [The Music – Songs] (in Icelandic). Plötutíðindi. Archived from the original on 15 May 2023. Retrieved 17 May 2023.
  28. "Official Irish Singles Chart Top 50". Official Charts Company. Retrieved 19 May 2023.
  29. "Classifica settimanale WK 20 (dal 12.05.2023 al 18.05.2023)" (in Italian). Federazione Industria Musicale Italiana. Retrieved 19 May 2023.
  30. "EHR TOP 40 – 2023.05.12". European Hit Radio. Archived from the original on 15 May 2023. Retrieved 12 May 2023.
  31. "2023 20-os savaitės klausomiausi (TOP 100)" (in Lithuanian). AGATA. 19 May 2023. Retrieved 19 May 2023.
  32. "Nederlandse Top 40 – week 20, 2023" (in Dutch). Dutch Top 40. Retrieved 20 May 2023.
  33. "Loreen – Tattoo" (in Dutch). Single Top 100. Retrieved 20 May 2023.
  34. "NZ Hot Singles Chart". Recorded Music NZ. 22 May 2023. Retrieved 20 May 2023.
  35. "Singel 2023 uke 20". VG-lista. Retrieved 19 May 2023.
  36. "OLiS – oficjalna lista sprzedaży – single w streamie" (Select week 10.03.2023–16 March 2023.) (in Polish). OLiS. Retrieved 23 March 2023.
  37. "Loreen – Tattoo". AFP Top 100 Singles. Retrieved 31 March 2023.
  38. "April 2023 Russia Airplay Chart for 21 April 2023." TopHit. Retrieved 29 April 2023.
  39. "Veckolista Singlar, vecka 9". Sverigetopplistan. Retrieved 4 March 2023.
  40. "Loreen – Tattoo". Swiss Singles Chart. Retrieved 14 May 2023.
  41. "Official Singles Chart Top 100". Official Charts Company. Retrieved 19 May 2023.
  42. "Top Radio Hits Global Monthly Chart April 2023". TopHit. Retrieved 15 May 2023.
  43. "Top Radio Hits Russia Monthly Chart April 2023". TopHit. Retrieved 9 May 2023.
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